Social Media as a company’s internal communication enhancer

How a company changes internally by impact of social media? How can social media be used to boost a company’s internal work? What should be considered when instructing use of social media?
 

Helene Auramo is CEO and one of the founders of Zipipop, a Social Media agency. Zipipop specializes in Social Media consulting and marketing. Helene Auramo is also a wanted guest and commentator in Finnish media. She has spoken of social media, the future of mass communication and entrepeneurship. She is nominated as Innovation Leader of the Year 2010 (Vuoden Innovaatiojohtaja 2010) which will be elected on Microsoft's Business Summit in September 2010.

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